Gahumi Delivers High-Quality Custom T-Shirts for Pepsi
Case Analysis
Gahumi successfully manufactured 7400 custom T-shirts for Pepsi, adhering to stringent quality protocols and a tight 30-day schedule. The project successfully navigated intricate screen printing demands, including fine logo details and precise color matching, demonstrating Gahumi's advanced production capabilities and commitment to client satisfaction.
1
Large-Scale T-Shirt Order Fulfilled
1
Complex Screen Printing Challenge Overcome
7400
units
Delivered to Specification
Brand Story
Pepsi's Pursuit of Excellence in Promotional Merchandise
Pepsi, a globally recognized leader in the beverage industry, sought a manufacturing partner capable of producing a large volume of custom T-shirts for a key promotional initiative. The requirement was for merchandise that not only represented the brand's high standards but also met specific, challenging technical specifications for printing and finishing, all within a critical timeframe.
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Brand Goals
Ensuring Quality, Precision, and Timeliness
The core objective for Pepsi was to secure a reliable partner for the production of 7400 custom T-shirts. Key goals included achieving flawless screen printing of intricate logos, perfect adherence to specific Pantone color codes, high-quality sewing, and guaranteed delivery within 30 days. This order was crucial for the success of their promotional campaign, requiring absolute precision and reliability from the manufacturer.
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Challenges
Navigating Intricate Printing and Quality Demands
The primary challenge lay in the complex screen printing requirements. Pepsi's logo featured very fine lines that are difficult to reproduce with clarity and sharpness. The need for exact Pantone color matching across multiple colors for 7400 units demanded advanced technical expertise and rigorous quality control at every stage. Furthermore, high sewing standards and overall garment finish required meticulous attention to detail, making the project technically demanding.
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Solutions
Expertise in Screen Printing and Process Management
Gahumi deployed its specialized knowledge in screen printing and apparel manufacturing. The team conducted extensive R&D and testing, including two dedicated rounds of sampling and color calibration, to perfect the process for the fine-line logo and achieve exact Pantone matches. They implemented enhanced sewing techniques and a stringent multi-stage quality inspection system. Efficient production planning and raw material sourcing ensured the 7400 units were produced to the highest standards and ready for on-time dispatch.
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Success Achievements
On-Time Delivery of Premium Custom T-Shirts
Gahumi successfully completed and delivered all 7400 custom T-shirts to Pepsi within the stipulated 30-day period. The client expressed high satisfaction with the exceptional quality of the T-shirts, specifically commending the sharp detail of the screen-printed logos and the accurate color reproduction. This achievement highlights Gahumi's capability to manage complex orders for leading global brands.

🚩About the Customer

Founded in 1994, Gahumi is a comprehensive fabric-printing enterprise integrated with product R&D, design, manufacture and sales. We offer a full line of fabric-printing, including towel, golf towel, flag, advertising T Shirt, sports activities item, fans scarf, hats caps, and other election accessories etc. Based on 31 years' manufacturing experience, we have been exporting products to US, Europe, East Asia, Africa and Middle East. And we have set up long term partner ship with companies from all over the world. Our clients benefit from lower manufacturing costs and time-to-market volume production through over 300 highly qualified staffs and the 3 manufacturing facilities, total 5000 sqm factory, including raw material center, sewing center, full-auto printing center, assembling center.

 

🚩About Gahumi

Founded in 1994, Gahumi is a comprehensive fabric-printing enterprise integrated with product R&D, design, manufacture and sales. We offer a full line of fabric-printing products, including towels, golf towels, flags, advertising T-shirts, sports items, fans’ scarves, hats & caps, and other election accessories, etc.

Based on 31 years of manufacturing experience, we have been exporting products to the US, Europe, East Asia, Africa, and the Middle East, and have established long-term partnerships with companies around the world.

With over 300 highly qualified employees and 3 manufacturing facilities covering a total area of 5,000 square meters (including a raw material center, sewing center, fully automatic printing center, and assembling center), our clients benefit from lower manufacturing costs and timely mass production for market launch.

The Solution
01
 Creative Design Solutions
Fast Response Throughout the Design Process: Equipped with a professional team of designers, customers can communicate their requirements through online meetings and emails. Designers will create exclusive designs based on corporate culture, event themes, etc. The delivery time of the first draft is controlled within 24 hours, and responses to revisions are prompt.  Design Security Assurance.
02
Fabric Selection Solutions
Rich Fabric Library: Build a fabric display area to synchronously showcase a variety of fabrics such as all - cotton, polyester - cotton, modal, and bamboo fiber both online and offline. Each fabric is meticulously labeled with parameters including composition, weight per square meter, hand feel, breathability, and sweat - absorption. Fabric swatches are provided for customers to touch, feel, and test.
03
Production Process Solutions
Diverse Printing Techniques: Offer printing techniques such as screen printing, direct - to - garment (DTG) printing, and heat transfer printing. 
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
04
Quality Control Solutions
Full - process Quality Inspection: Set up multiple quality inspection checkpoints in links such as fabric warehousing, cutting, printing, sewing, and finished - product inspection. Before fabric warehousing, test indicators such as color fastness and shrinkage rate. During the production process, inspection personnel conduct random spot checks at any time to promptly identify and solve problems. When inspecting finished products, strictly check according to the AQL sampling standard to ensure that the defective rate is controlled within 1%.
7400 pieces
Custom T-Shirts Produced for Pepsi
30 days
On-Time Delivery Met
2 rounds
Sampling and Color Proofing
Gahumi's ability to meet our stringent quality and technical specifications for the custom T-shirt order was outstanding. Their expertise in handling complex screen printing for our logo and ensuring precise color fidelity was crucial. We appreciate their commitment to on-time delivery.
Procurement Lead
PepsiCo Global Marketing
The 7400 T-shirts were delivered exactly as specified and on schedule. Gahumi's team was responsive and adept at overcoming the printing challenges, ensuring a high-quality final product that perfectly represents our brand. A truly professional partnership.
Project Manager
PepsiCo Promotions
Photo gallery
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Process Display
You can contact customer service according to the craftsmanship, position, content and style you want to customize, or you can consult customer service for recommendations.
Silkscreen
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Sublimation
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Digital Printing
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Embroidery
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Foil Stamping
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Custom Support
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Customization process
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Product Customization
Tailored to your needs
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Size
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Printing Logo
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Color
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Free Design
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Material
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Process
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Choose clothing style
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Printing + embroidery
Custom content craft
Crafts/Text/Logo/Pattern/Color
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Confirm the finished product
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Customized clothing colors
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